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Etiziano Logo Design
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I Love Logo Design History Of The Zippo Logo

A Zippo lighter is a very popular refillable, metal lighter manufactured by Zippo Manufacturing Company.

I bought this beautiful lighter without thinking, it has a history of the Zippo logo on it.

Vitaly Pedchenko, Etiziano

zippo logo design history

On the lighter you can see the history of the logo of the Zippo company.

There are four different logos on this lighter. You can see evolution from the first very simple logo with all capital letters to the modern logo with small letters.

History of this logo reflects current tendency in logo design. Many modern companies redesign their logos with all capital letters to have new less formal lowercase versions.

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