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I Love Logo Design Secret Of The BMW Logo




BMW (Bayerische Motoren Werke AG Bavarian Motor Works) logo represents white propeller blades against a blue sky. It reflects the origins of BMW as a manufacturer of the military aircraft engines.

Secret of the BMW logo

The BMW logo might also have its blue and white cases because of its bavarian origin - the colors
of the bavarian flag are blue and white cases:
Bavarian Flag

A lot of logos nowadays have just meaningless symbols, many designers forget that symbol should have meaning and background connected to the company (website, event, organization).

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